asko GO

Individual

Project

6

weeks

Spring

2019

Umeå Institute

of Design

intro

A project about future ways of doing laundry through focusing on stain removal!

 

tools & methods

RESERACH

CONCEPT DEVELOPMENT

VISUALISATION (RHINO, 

KEYSHOT, PHOTOSHOP)

collaboration with 

background 

Asko is a global company providing appliances for both private and professional use. For this project they asked us to look into future ways of doing laundry that might make it more sustainable.  

challenge 

Over-washing clothing due to lack of knowledge about stain removal can both lead to clothes being torn but most importantly unnecessary water consumption. Could knowledge of, and availability to, an easy way of removing stains from clothing lead to a new way of doing laundry?

 

02/04

research

” If a piece
of clothing is stained I will wash it in 90 degrees ”
” It feels unnecessary to throw something in the laundry that is basically clean except for a stain ”
” When I remove stains I feel nervous that I will destroy the clothing ”

probes: stains and how to remove them

To further understand how people treat their stains and how they feel about it I created a probe study. I handed the probe study to 12 people who filled it out before I interviewed them with additional questions. This way I found out what their pain points are and what they consider most important while removing stains.

what people found important while removing stains

- 12 people participating

[ Conclusions from Research ]

People feel insecure about stain removal and there is a need for a new product that is easy to understand, use, and not bound to the laundry area!

 

03/04

concept development

prototyping

I decided to move forward with a concept of having a portable stain remover working through ultrasonic waves. I started to explore different sizes and shapes. I wanted it to feel soft against the skin, be big enough to cover most stains but not so big that it would be hard to bring with you.

moodboard and the ASKO brand

developing the form

 

04/04

ASKO Go

- a new way of doing laundry and stain removal!

ASKO Go is a portable stain remover device that operates through ultrasonic waves. With its size, form and wireless charged battery it is easy to bring with you and access.

ASKO Go removes stains from fabric through using ultrasonic waves .
Attach ASKO Go and after two minutes the stain will be gone.

explore selected work

amanda-wallgren@outlook.com

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